Who is personal branding for?
Whether you're an emerging or experienced entrepreneur, let us help you leverage the power of story-driven personal branding to its fullest potential.
Crafting your unique ideas into a personal brand can be daunting. But your brand is more than a reputation; it's your entrepreneurial signature, a blend of your traits, mission, and journey. It's the key to making an impact and gaining authority in your industry.
For Entrepreneurs & Investors
For those who want to go beyond their pitches, raise more funding, and gain speaking opportunities, a personal brand is a must-have. The founders, CEOs, and investors we work with are often looking to update their image and establish a stronger presence while still aligning with their company brand.
For Leaders & Executives
To access better job opportunities and clients, the senior leaders and executives we work with often seek a brand platform that sells their expertise. Establishing a personal brand is one of the simplest and most effective ways to do this and show the person behind the value.
For Coaches & Consultants
For experts, whether consultants, coaches, artists, or creatives, a personal brand can help attract clients. At Founder Story, the experts we work with appreciate having a platform to promote themselves and share their knowledge with others.
Here's what our clients say
Vik
CEO KickX Football
★★★★★
"The process with Founder Story was amazing. It was like an identity decluttering.
Having a personal branding consultant truly helped me communicate who I am now, and who I want to be in five years.
I feel confident that when investors do their due diligence and find me online, they won’t be disappointed."
David
CEO Mulberry Risk
★★★★★
"Being a founder, you throw everything you have into the business. You can lose sight of who you are. Rajen unpicks this and gives you something valuable for your current and future ventures.
Rajen's process allowed me to take a step back and understand what my own story is. He was able to build my founder story and identify what makes me tick. He has produced photos and other media that follow that story, and I'm proud to use the media in my business."
Simon
Co-Founder, Kofi
★★★★★
"What a joy it's been to work with Rajen and the Founder story team.
It's so vital to invest in your own personal brand, not just the company you're building.
Founder Story made the experience enjoyable and energising. For a very reasonable investment (money and time) I now have a great foundation to build on with a strong personal brand, high-quality photography and microsite. Highly recommend.
Ros
Director, Ros Stephens Consulting
★★★★★
"It was great working with Rajen to define and articulate my personal brand. I was using a seriously outdated headshot and hadn't ever got around to taking a step back and looking at how I was actually presenting myself 'out there'.
It was refreshing to talk with Rajen to hone in on what messages I wanted to convey and then let him do the magic of turning that into a personal brand. I was able to start using the assets straight away...and wow...immediately got a great response!"
Why is it important?
No matter where you are on your entrepreneurial journey, each step can be daunting and full of unknowns. Whether you are in the startup phase, wooing investors, or contemplating an exit, your personal reputation is scrutinised.
Developing your own personal brand is the basis for access to opportunities, connections, and trust. Invest in your brand because it represents your voice, value, and vision.
→ Make the right impression
→ Have clients come to you
→ Build a strong reputation
→ Build credibility online
→ Meet the right investor
→ Raise investment
→ Extend your leadership
→ Gain speaking opportunities
→ Build a community
→ Attract top talent
Done-for-you personal branding services
With 20+ years of branding experience, having worked with Fortune 100 and FTSE 100 companies, I'm confident I can help you.
Level 1: Craft your story
Establish your positioning and story
Create your brand foundation. Set your objectives, define your purpose, get your story clear, and craft your image.
This includes:
- One-to-one coaching
- A done-with-you, personalised service
- Pre-work, strengths test and 2.5-hour interview
- Personal brand strategy write-up (document)
- Personal brand story write-up (500 words)
- 90-min portrait session (10 edited images)
- Post completion review
From £1,495
Level 2: Build your brand
Design and build your brand platform
Communicate your value so you can connect with your target audience, gain authority, and build trust.
This could include:
- LinkedIn profile optimisation
- LinkedIn content workshop & support
- Personal visual identity
- Personal website creation
- Personal introduction video
- Presentation design
- and more.
Contact for pricing
Level 3: Grow your business
Accelerate with 1:1 brand coaching
Gain traction, get your expertise noticed, and build your reputation faster with monthly 1:1 brand coaching,
This includes:
- Brand direction and development
- LinkedIn support and content reviews
- Design advice
- Referrals and recommendations
- Monthly 90-min sessions
- WhatsApp or email support during office hours
- Shared resources and tips
Contact for pricing
Do-it-yourself brand working sessions
1.5-hour 1:1 Brand working session
Online open session over video
Do you have a burning question about your branding? Are you looking for a thinking partner to help you bounce and develop your ideas? Pick my brain.
The session includes:
- A one-to-one session with Rajen (brand coach & photographer)
- Online over video call at your convenience
- Ask me anything that's on your mind about brand, design and marketing
- I can provide feedback, ideas and recommendations
- Questions can be asked beforehand for an efficient session
- Keep the video recording for reference later
£295
3-hour 1:1 Brand Masterclass workshop
A practical workshop for the self-starter
Take charge of your brand with this educational-style workshop that gives you all the practical insights and resources you need to get started yourself.
This session includes:
- Personal strategy and positioning workbook
- Strengths test and report
- Personal story framework
- LinkedIn profile optimisation tips
- Banner design template
- Photography tips; profile image and visual storytelling
- Content strategy framework
- Post-writing examples and checklists
- Networking tips
- Online or in person in Cambridge. Would travel, please ask.
From £695
82% of consumers are more likely to trust a company whose CEO and leadership team engage on social media. Seventy-seven percent are more likely to buy from such a company.
Linkedin, Marketing Solution
Our proven 4-stage approach in detail
01 Positioning
We'll begin by getting to know you, meeting in person (where possible) and talking through your goals, In addition, we'll conduct an in-depth interview to capture your story. We've been told this process can feel quite therapeutic!
After receiving our write-up of your personal brand strategy, you'll come away with clarity on your brand positioning, purpose and values. For us, this informs everything we do thereafter with your profile, portrait, and presence.
MORE ABOUT DEFINING YOUR POSITIONING →
02 Profile
Once we've got the information we need, we'll begin writing your story, From where you were before to where you're going next (usually around 500 words). This will give you a strong narrative, that you can use as a foundation across all communications.
We can also craft your personal brand statement. Think of this as your elevator pitch—what you say to people when you're out networking.
What a joy it's been to work with Rajen and the Founder story team.
It's so vital to invest in your own personal brand, not just the company you're building.
Simon – Co-Founder, Ko-Fi (Creator Platform)
03 Photography
As your personal brand photographer, we'll arrange a brand photoshoot that captures you honestly. Our candid, narrative-driven approach, is guided by your story and personal brand strategy. We attempt to capture moments and depth in your portrait and brand photography in order to provoke something in your audience.
Rest assured, we'll share and involve you throughout the process, from planning to on-the-day, where we'll show you the images we're capturing so you can share your thoughts and preferences.
04 Presence
Finally, we'll discuss how you want to communicate your story and build your brand. We know you'll be at a specific stage in your journey and therefore have particular requirements, so we'll create a bespoke package tailored to your goals.
This could include: LinkedIn profile optimisation / Personal visual identity / Personal website / Personal introduction video and more.
Your personal brand isn't made in a day; it's something that evolves as you do. So, we're always here to support you in the next step of your brand journey.
FAQ
How do I get started?
Contact us to arrange a call and we'll discuss your requirements. Once agreed, we'll send over contract, pre-work and invoice for initial instalments.
Do you offer payment plans?
Yes, we can we offer a two-instalment payment option for the initial package and per-item for any subsequent items.
Do you work internationally?
We would be happy to work internationally. Depending on budget we can travel or source a photographer near you.
What is your typical timeline?
Our typical timeline for Level 1, is around 2-3 weeks. This is also dependant on your schedule and of course, the weather and location options.
Level 2 depends on what items you choose you need. It can take 2-8 weeks.
Level 3 is ongoing monthly coaching.
What payment methods are available?
We offer credit card or direct bank transfer payment options.
Do your prices include VAT?
Our prices do not carry any VAT
The process with Founder Story was amazing. It was like an identity decluttering. Their approach helped me communicate who I am now, and who I want to be in five years. I feel confident that when investors do their due diligence and find me online, they won’t be disappointed.
Vik – CEO, KickX Football
